Stop Guessing. Start Navigating From Your Design.
Understand the woman behind the work, whether you are building a business, leading a movement, or discerning your next season — so you can make your next move with clarity, responsibility, and faith.
You may know you are called to more and still be unclear about what more should look like. You may have gifts, experience, ideas, and a history of making things happen, yet still wonder why some work feels natural, some work feels heavy, and some decisions keep costing more than they should.
Founder DNA helps you see the patterns beneath the pressure.
Take the DiagnosticYou Do Not Need More Coaching Until You Understand Yourself.
You have collected the advice. You have tried the strategies. You may have prayed, planned, started, stopped, and wondered why a path that works for someone else feels so heavy in your hands.
The problem may not be a lack of vision, discipline, or faith. You may be trying to build without fully understanding how you are wired, what has shaped you, what you carry, or what your present season can responsibly support.
Confusion is expensive. It costs money, but it also costs time, confidence, energy, relationships, and years spent forcing what does not fit. Founder DNA helps you recognize those patterns sooner, so you do not waste valuable resources searching for answers that greater clarity can reveal.
Take the DiagnosticA Personalized Strategic Diagnostic for the Woman Behind the Work
Founder DNA is a faith-informed, 171-question Diagnostic that examines the patterns influencing how you lead, build, decide, respond, and steward what you carry. Your responses are brought together in a personalized Strategic Dossier.
How You Are Wired
The patterns shaping how you think, lead, decide, create, and respond.
What Has Shaped You
The experiences, responsibilities, resistance, wounds, and formation influencing how you move today.
What You Carry
The gifts, strengths, leadership expressions, and meaningful contributions that may deserve greater attention.
What This Season Can Support
Your current capacity, resources, readiness, work structure, and responsibilities.
Your Next Faithful Move
What deserves your attention now, what may need strengthening, and what you may need to stop forcing.
This is not about assigning you a label. It is about giving you language for patterns that may already be affecting your decisions, relationships, work, leadership, and future.
This Is Not Another Personality Quiz
A personality quiz may describe your preferences. Founder DNA goes deeper.
It looks across your wiring, formation, gifts, leadership patterns, present capacity, resources, responsibilities, and decision-making. It helps you see not only who you are, but how your design and your current season interact.
Your results are not intended to define what God can do through you. They are designed to help you notice patterns, ask better questions, and make wiser decisions through prayer, reflection, and trusted counsel.
What Women Are Discovering
K.
K. was surprised by her results. The Diagnostic showed her a spiritual gift she didn't realize she had, or that she was already operating in.
E.
E. was amazed at how she's designed to work, and realized her business model didn't suit her wiring.
M.
M. was amazed at the level of detail, and at the confirmation. She needed it as she considers whether to pivot her career.
Shared with permission. Paraphrased from participant feedback; these are not direct quotations.
Your Personalized Strategic Dossier
Your dossier gives you a clear, organized view of the patterns the Diagnostic identifies and a framework for discerning what to steward next.
Founder DNA Is for the Woman Who...
Founder DNA is especially valuable when you are standing between what has been and what could be, and you need to understand what this season can truly hold.
Plan for One Uninterrupted Sitting
The Founder DNA Diagnostic takes approximately 25 minutes.
Your answers are not saved while you are taking it. Once you begin, keep the same browser window open and do not refresh, close, or leave the page until you finish all 171 questions.
Choose a time when you can be present, honest, and uninterrupted.
Clarity Before Another Costly Move
Standard price: $197 beginning January 1, 2027.
Your purchase includes the complete 171-question Founder DNA Diagnostic, immediate on-screen access to your personalized Strategic Dossier, Print and Save-to-PDF options, and full report delivery by email.
Take the DiagnosticWhen You Want Help Applying What You Discover
The Diagnostic gives you the findings. The Founder DNA Debrief helps you interpret and apply them.
After receiving your dossier, you may choose to continue with the $297 Founder DNA Debrief. It includes two personal sessions with Rev. Dr. Tasha M. Brown to help you examine the findings, test what is true for your present season, and identify your next faithful move.
The Debrief is optional and is not included in the $97 Diagnostic. Both sessions must be booked and completed within 30 days of the Debrief purchase.
From Purchase to Personalized Results
Select TAKE THE DIAGNOSTIC and complete your $97 purchase through Stan.
Stan will provide the link to your private, unlisted Diagnostic welcome page.
When you have approximately 25 uninterrupted minutes, enter your email address and complete all 171 questions in one sitting.
Your complete Strategic Dossier will appear on screen. Print it or save it as a PDF before leaving the page.
A complete copy will also be sent to the email address you entered, with your top findings presented first.
Questions Before You Begin
Is Founder DNA a personality quiz?
No. Founder DNA is a personalized strategic Diagnostic. It examines your wiring, formation, gifts, leadership patterns, present capacity, resources, responsibilities, and decision-making through a faith-informed lens.
How many questions are included?
The Diagnostic contains 171 questions.
How long will it take?
Set aside approximately 25 uninterrupted minutes.
Can I stop and return later?
No. Your answers are not saved while you are taking the Diagnostic. Complete it in one sitting without refreshing, closing, or leaving the page.
How will I receive my results?
Your full Strategic Dossier appears on screen immediately after you finish. You can print it or save it as a PDF. A complete copy will also be sent to the email address you entered before beginning.
Is the Founder DNA Debrief included?
No. The optional Founder DNA Debrief is $297 and includes two personal sessions. Both sessions must be booked and completed within 30 days of the Debrief purchase.
Your Next Decision Does Not Need More Guessing.
You can be gifted and still be unclear. You can be capable and still be carrying the wrong things. You can be faithful and still need language for what this season requires.
Founder DNA helps you see the patterns, name what you carry, and make your next move with greater clarity and responsibility.
Take the Diagnostic$97 through December 31, 2026